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Last updated on February 6, 2023
3 min read

This page outlines information on the limits that are applicable to using Image Optimization, and the costs they can incur.

For all the images that are optimized by Vercel, the following limits apply:

  • The maximum size for an optimized image is 10 MB, as set out in the Cacheable Responses limits. If this limit is exceeded, a 500 status code will be returned
  • Each source image has a maximum width and height of 8192 pixels
  • A source image must be one of the following formats to be optimized (other formats will be served as-is): .bmp, .ico, .icns,.jpeg, .pct, .png, .tiff, .webp

See the Fair Usage Policy for typical monthly usage guidelines.

Image Optimization pricing is dependent on your plan and how many source images you have in your project.

Image Optimization Limit
Price (after limit hit)
1000 source images
5000 source images
$5 per 1000 source images
Contact Sales for custom pricing

Learn more about managing costs for Image Optimization.

For Teams on a Pro trials, the trial will end if your Team uses over 2500 source images. For more information, see the trial limits

Vercel will send you emails as you are nearing your usage limits, but you will also be advised of any alerts within the dashboard. Once your team exceeds the 1000 source images limit, you will continue to be charged $5 per 1000 source images going forward.

Image Optimization is free for Hobby users within the usage limits.

Vercel will send you emails as you are nearing your usage limits. You will not pay for any additional usage. However, your account may be blocked if you do exceed the limits. In this scenario, you will have two options to move forward:

  • Contact Support to unblock your account
  • Upgrade to Pro, by starting a free trial:
Start Free Trial

Usage metrics can be found in the Image Optimization section of the Usage tab on your dashboard. The usage dashboard measures the total number of Source Image Optimizations for your Team and the number used per project.

Usage dashboard showing the number of source images were optimized per day.

You can see a list of all Source Images that have been optimized, organized by date. Usage is not incurred until an image is requested. Learn more about managing costs for Image Optimization.