Deploying your Serverless Functions in a region close to your data can greatly improve performance by reducing latency.
Previously, Hobby customers could only choose US East (
iad1) regardless of where their data was hosted. Starting today, all plans can co-locate their Functions with their data for lower latency when server-rendering with hybrid frameworks like Next.js, SvelteKit, and more, or when using API Routes.
Check out the documentation as well.