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EssentiallySports tackles page speed at scale

Ten million sports fans and counting visit EssentiallySports.com to get up-to-date news about their favorite associations like the NBA, NASCAR, WWE, and more. As the popularity of the multi-sport site grew, the EssentiallySports team knew their Wordpress instance couldn’t scale to support 25 million pageviews each month. Page speed was a constant focus of improvement, but with rapid growth, developers didn’t have time for a rebuild. Google’s Core Update was looming, and EssentiallySports needed a new solution to improve page speed and eliminate downtime. 

With an easy setup and build process, Vercel was the only tool that could offer EssentiallySports what it needed in a development and deployment platform. It took less than 20 minutes for the team to start using Vercel for the first time, and the full migration was done in under three months. Developer productivity has improved with Vercel’s superior staging environment and easy process for pushing to production—saving time for the lean team.

“Vercel is a must-have for anyone who's trying to build websites for scale.” —Suryansh Tibarewal, Founder, EssentiallySports

Running a Wordpress headless CMS with a Next.js frontend, EssentiallySports uses Vercel to efficiently handle the site’s evolving needs including location API, Logflare implementation, and domain management. These efficiencies reduce downtime, which, in turn, helps EssentiallySports improve its bottom line. In just two and half months, EssentiallySports’ site speed experience score went from 35 to 100. In the world of sports media, that’s a big win.

Want to learn more about how to improve your site's performance and your team's development workflow? We'd love to chat. Get in touch with us here.

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