Highlights
Projects
Change Lingerie
Danish company Change is making a difference in the lingerie market with body-positive underwear. To ensure that its vision to give every woman the perfect fit no matter size or body type comes to fruition, Change required a fast, agile direct-to-customer solution.
Supporting Change on its continuous growth journey, this new commerce platform enabled by Next.JS is future-proofed for years to come. significantly reduced load times and a lower amount of application programming.
“We now have a new comprehensive, scalable commerce system that not only looks good, but really delivers tangible results. Kudos, AKQA" - Magnus Lindstrøm Nielsen, Change Lingerie.
Project expertise
- Design
- Digital Marketing
- Ecommerce
- UI/UX Development
Hydrow
Hydrow recognises that the continued success of its business depends on content. Hydrow is revolutionising rowing with its in-home rowing machines and live virtual workouts.
For Hydrow, to showcase their best-in-class fitness destination, the D2C brand instituted a composable commerce solution that delivers faster, richer content interactions. This flexible foundation was the opportunity to improve upon their integrated training application, commerce, and blog.
Leveraging the power of contentful and Next.js, hosted by Vercel, Hydrow delivers a premium and precise experience. Empowering the editorial and marketing teams to author changes without developer intervention means website updates happen in real-time.
Project expertise
- Design
- Digital Marketing
- Ecommerce
- UI/UX Development
Overview
WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities
Commerce, creativity, and CX is changing. As brands tackle ever evolving consumer demands, the need for agility, relevance, creativity, and speed has never been more important. Vercel, and other leading MACH partners are transforming how WPP supports brands and how they develop creative experiences to connect with customers, through continuous improvement, agile development, and creative imagination. Learn more at wppmach.com.
There is a rich Next.js and MACH commerce and experience tech community of specialists from across the leading WPP agencies worldwide. Please reach out to our global community leaders below to learn more.
- AKQA (EMEA) | Peter Kargo Bruun – Peter.Bruun@akqa.com
- AKQA (APAC) | Bennor McCarthy – Bennor.McCarthy@akqa.com
- AKQA (Americas) | Ally Cuervo – Ally.Cuervo@akqa.com
- Hogarth (Global) | Ashley Hazle – Ashley.Hazle@hogarth.com
- Ogilvy (Americas) | Jaison Manian – jaison.manian@ogilvy.com
- Ogilvy (APAC) | Jason Davey – Jason.Davey@ogilvy.com.au
- Ogilvy (EMEA) | Ingrid Olmesdahl – ingrid.olmesdahl@ogilvy.com
- VML Commerce & Technology (EMEA) | Nick Harry – nick.harry@wundermanthompson.com
- VML Commerce & Technology (Americas) | Adam Wolf – Adam.Wolf@wundermanthompson.com
- VML Commerce & Technology (APAC) | Hasan Hasnie – hasan.hasnie@wundermanthompson.com
- VML (Australia & New Zealand) | Johan Borg – Johan.Borg@vmlyr.com
- WPP (Global) | Jimmy Adams – jimmy.adams@wpp.com
Services
At WPP we’re reinventing creativity on an ever-broader canvas, bringing together unrivaled talent, resources, technology and skills to provide an integrated offer of communications, experience, commerce and technology for clients.
WPP is ranked as a Leader in Forrester's latest global Commerce Services Wave, and already manages more than $40bn of direct and $20bn of marketplace GMV for clients, employing 20,000 commerce and tech specialists across its agencies which include VML, Ogilvy, AKQA and Choreograph. This expertise, combined with a leading strategic partnership ecosystem including from the MACH Alliance, Adobe, Salesforce, and Google, allows WPP to deliver comprehensive commerce and tech solutions on behalf of some of the world's largest brands, promote powerful data-driven performance, and remove friction in delivering first-rate customer experiences.
Our agencies operate in 110 countries, working with clients including 317 of the Fortune Global 500, all 30 of the Dow Jones 30, 62 of the NASDAQ 100 and 61 of the FTSE 100.
Our ideal project
N/A
Shipped on Vercel
2 projects
Expertise
Regions
Asia, Australia and New Zealand, Europe, Latin America, Middle East, North America