Build and Deploy a Next.js Blog with Cosmic and Vercel

Create a Cosmic backed Next.js app and deploy it with Vercel.

Cosmic is a headless CMS that empowers your team to build content-powered apps faster together.

This guides showcases how to use Cosmic with Next.js Static Generation to generate static pages from your Cosmic content, delivering a lightning fast experience for your users.

Step 1: Creating a Cosmic + Next.js Project

To get started, create an account on Cosmic. Upon signup, you will be taken through a product tour, this will guide you through the process of creating a Bucket and starting your first project.

At the end of the tour, choose the option to "Start with an App" and select the Next.js Static Blog app from the Cosmic App Marketplace. Click the "Select App" button to install the demo content in a new Bucket and confirm by clicking "Start with App".

You can also view a working demo, the app you will create is shown in the screenshot below:

Cosmic Next.js Blog Screenshot

The Next.js + Cosmic demo app.

Initialize the application locally with following command:

npm init next-app --example cms-cosmic nextjs-cosmic-app && cd nextjs-cosmic-app

Initializing a Next.js + Cosmic app and entering into the project directory.

Step 2: Set up Environment Variables

In your Bucket that now has demo content, go to the Settings menu in the left sidebar and click "Basic Settings". Here you will find your Bucket slug and Bucket read key.

Next, rename the .env.local.example file in the created app directory to .env.local - this file is ignored by Git by default.

Using the values for Bucket slug and Bucket read key, set each variable in the .env.local file:

  • COSMIC_PREVIEW_SECRET - a random string without spaces - this is used for Preview Mode.

Your .env.local file values should look similar to this:


An example .env.local file for your Next.js + Cosmic app.

After installing the required dependencies, you are now able to run and develop your Next.js + Cosmic app locally with the following command:

yarn dev

Running the app locally with the yarn dev command.

Step 3: Understanding the Code

To understand how the app works, there are three main areas to explore:

Page Setup

Each page displays a single blog post with the dynamic Object slug from Cosmic:

import { useRouter } from 'next/router'
import ErrorPage from 'next/error'
import Container from '@/components/container'
import PostBody from '@/components/post-body'
import MoreStories from '@/components/more-stories'
import Header from '@/components/header'
import PostHeader from '@/components/post-header'
import SectionSeparator from '@/components/section-separator'
import Layout from '@/components/layout'
import { getAllPostsWithSlug, getPostAndMorePosts } from '@/lib/api'
import PostTitle from '@/components/post-title'
import Head from 'next/head'
import { CMS_NAME } from '@/lib/constants'
import markdownToHtml from '@/lib/markdownToHtml'

export default function Post({ post, morePosts, preview }) {
  const router = useRouter()
  if (!router.isFallback && !post?.slug) {
    return <ErrorPage statusCode={404} />
  return (
    <Layout preview={preview}>
        <Header />
        {router.isFallback ? (
        ) : (
                  {post.title} | Next.js Blog Example with {CMS_NAME}
              <PostBody content={post.content} />
            <SectionSeparator />
            {morePosts.length > 0 && <MoreStories posts={morePosts} />}

export async function getStaticProps({ params, preview = null }) {
  const data = await getPostAndMorePosts(params.slug, preview)
  const content = await markdownToHtml( || '')

  return {
    props: {
      post: {,
      morePosts: data.morePosts || [],

export async function getStaticPaths() {
  const allPosts = (await getAllPostsWithSlug()) || []
  return {
    paths: => `/posts/${post.slug}`),
    fallback: true,

The pages/posts/[slug].js file for your Next.js + Cosmic app.

Retrieving Content

Cosmic content is retrieved in the lib/api.js file making requests to the Cosmic API using the Cosmic NPM module.

import Cosmic from 'cosmicjs'

const READ_KEY = process.env.COSMIC_READ_KEY

const bucket = Cosmic().bucket({
  slug: BUCKET_SLUG,
  read_key: READ_KEY,

const is404 = (error) => /not found/i.test(error.message)

export async function getPreviewPostBySlug(slug) {
  const params = {
    props: 'slug',
    status: 'all',

  try {
    const data = await bucket.getObject(params)
    return data.object
  } catch (error) {
    // Don't throw if a slug doesn't exist
    if (is404(error)) return
    throw error

export async function getAllPostsWithSlug() {
  const params = {
    type: 'posts',
    props: 'slug',
  const data = await bucket.getObjects(params)
  return data.objects

export async function getAllPostsForHome(preview) {
  const params = {
    type: 'posts',
    props: 'title,slug,metadata,created_at',
    ...(preview && { status: 'all' }),
  const data = await bucket.getObjects(params)
  return data.objects

export async function getPostAndMorePosts(slug, preview) {
  const singleObjectParams = {
    props: 'slug,title,metadata,created_at',
    ...(preview && { status: 'all' }),
  const moreObjectParams = {
    type: 'posts',
    limit: 3,
    props: 'title,slug,metadata,created_at',
    ...(preview && { status: 'all' }),
  const object = await bucket.getObject(singleObjectParams).catch((error) => {
    // Don't throw if an slug doesn't exist
    if (is404(error)) return
    throw error
  const moreObjects = await bucket.getObjects(moreObjectParams)
  const morePosts = moreObjects.objects
    ?.filter(({ slug: object_slug }) => object_slug !== slug)
    .slice(0, 2)

  return {
    post: object?.object,

The lib/api.js file for your Next.js + Cosmic app.

Image Optimization

One of the reasons this blog has a high Lighthouse score, is because it uses the imgix react component to serve the exact image size, type, and settings needed for best delivery and performance.

All Cosmic accounts include the imgix image optimization service. Take a look at how the cover-image.js component is constructed:

import cn from 'clsx'
import Link from 'next/link'
import Imgix from 'react-imgix'

export default function CoverImage({ title, url, slug }) {
  const image = (
      alt={`Cover Image for ${title}`}
      className={cn('lazyload shadow-small', {
        'hover:shadow-medium transition-shadow duration-200': slug,
        src: 'data-src',
        srcSet: 'data-srcset',
        sizes: 'data-sizes',
        src: `${url}?auto=format,compress&q=1&blur=500&w=auto`,
  return (
    <div className="-mx-5 sm:mx-0">
      {slug ? (
        <Link as={`/posts/${slug}`} href="/posts/[slug]">
          <a aria-label={title}>{image}</a>
      ) : (

The components/cover-image.js file for your Next.js + Cosmic app.

Step 4: Using Preview Mode

To add the ability to preview content from your Cosmic dashboard, hover over Posts and click the settings cog. Scroll down to the "Preview Link" section which is shown in the screenshot below:

Preview Link Screenshot

The Preview Link section of the Posts settings in the Cosmic dashboard.

Add your live URL or localhost development URL which includes your chosen preview secret and [object_slug] shortcode.

  • <secret> is the string you entered for COSMIC_PREVIEW_SECRET.
  • [object_slug] shortcode will automatically be converted to the post's slug attribute.

After adding the Preview Link, return to the top of the page and click "Save Object Type".

From the Cosmic dashboard, go to one of the posts you've created and:

  • Update the title. For example, you can add [Draft] in front of the title.
  • Click Save Draft, but DO NOT click Publish. By doing this, the post will be in the draft state.

Now, if you go to the post page directly on localhost, you won't see the updated title. However, if you use the Preview Mode, you'll be able to see the change (Documentation).

Next, click the "Preview" button, available to the right of a Post in the Cosmic dashboard to be taken to the preview URL.

Step 5: Deploying Your App with Vercel

To deploy your Next.js + Cosmic site with a Vercel for Git, make sure it has been pushed to a Git repository.

During the import process, you will need to add the following environment variables:


Import the project into Vercel using your Git of choice:

After your project has been imported, all subsequent pushes to branches will generate Preview Deployments, and all changes made to the Production Branch (commonly "main") will result in a Production Deployment.

Once deployed, you will get a URL to see your site live, such as the following:

Set up a Next.js + Cosmic site with a few clicks using the Deploy button, and create a Git repository for it in the process for automatic deployments for your updates.

Written By
Written by tonyspirotonyspiro
Last Edited on April 9th 2021