Building the Agentic Shopify Storefront

A headless Shopify storefront goes beyond themes and Liquid, giving developers full control over the frontend. With Next.js, developers and agents share a foundation they can understand, extend, and ship from.
Join Misha Damjanic, Staff Product Manager, Shopify and Matt Lewis, Solution Architect, Vercel for a technical deep dive on building the next layer of commerce experiences using Next.js, Vercel.shop, skills, and agent-ready workflows.
What you'll learn

• How to build and extend your Shopify storefront with agent-ready workflows

• How Shopify and Vercel give developers a more flexible foundation for creating new commerce experiences

• How to ship faster without rebuilding core commerce logic for every storefront

What you'll see

See how Vercel.shop connects Shopify commerce to Next.js, and how skills help agents understand and extend the storefront.

We’ll show how Shopify provides the commerce foundation, while Vercel helps teams build, test, and ship the storefront layer on top.
Why it matters

The first generation of headless commerce gave teams more flexibility, but often came with more implementation work.

The next generation is different. With a stronger foundation and better context for agents, teams can spend less time rebuilding the stack and more time creating differentiated commerce experiences.
Hear from Shopify and Vercel

Hear how Shopify is thinking about the evolving storefront and developer ecosystem, and see how Vercel turns that direction into a practical workflow for building and shipping agent-ready commerce experiences.