How Contentful + Vercel Engineer for Peak Traffic

How leading retailers use Contentful with Vercel to create high performance storefronts

Legacy platforms entangle content, code, and deployments, slowing down CI/CD pipelines, increasing release risk, and making it harder to scale under load, especially during peak events like Black Friday. Join our experts to learn how to ship resilient, high-performing retail storefronts with Contentful’s structured content and Vercel’s Frontend Cloud.

You'll learn how to:

Ship faster, safer - Structured content gives marketers control without broken layouts; zero-config deploys, preview, and automatic scaling reduce release risk.
Build for resiliency: Vercel Failover Regions and a globally distributed edge ensure continuity and consistent performance under unpredictable loads.
Lift conversions and SEO - hear how Ruggable achieved 40% faster site speed, 75% higher SEO rankings, and 300% more organic clicks on Vercel + Contentful, delivering a seamless Black Friday experience.

Who should join: Developers, engineering leaders, and digital teams

Agenda

Introductions: Why performance and agility define peak readiness with Contentful + Vercel.
Contentful: How structured content empowers marketers and enables rapid campaign iteration.
Vercel: How the Frontend Cloud delivers global performance.