The Retail Shift to Agentic Commerce
Know what to build now and what to wait on
Agentic commerce is moving from early experiments to production planning. The next step is knowing what needs to be ready first.
Join retail leaders from Stripe, Elkjøp Nordic, Orium, and Vercel for a grounded conversation on how teams are designing their agentic commerce strategy while the channel is still taking shape.
Learn how leading retail teams are turning early signals into a practical plan: what to prepare now, what to measure, and what can wait.
You’ll Learn
How early agentic commerce signals are becoming practical strategy
Why product data and frontend performance shape what agents can deliver
How to sequence first-party and third-party AI investments without adding operational overhead
This session helps retail and commerce teams decide what to prioritize now, so they can prepare for agent-led discovery and purchase without over-investing too early.
Speakers
Julia Paulsen, Director Of Ecommerce @ Elkjøp Nordic
Thomas Mulreid, VP Sales @ Orium
Ashye Marcus, Global Head of Retail GTM @ Stripe
Jaime Sorgente, Enterprise GTM @ Vercel
Event Details
Date: 8 July 2026
Time: 8:30 AM PT