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Field Marketing Manager

Marketing
Remote (United States)
Full Time
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About Vercel: 

At Vercel, we are building an open-source developer tools platform that enables developers to build and iterate on the web without sinking time and money into DevOps. We are a remote-first and globally distributed team and we want to shape the future of the web by making cloud computing accessible to everyone. Our philosophy is based on the principles of learning, collaboration, transparency, experimentation, and passion.

  • We are goal-driven and dedicated

  • We use our own tools every day

  • We thrive together with our community

  • We are customer-obsessed

  • We believe in people's ability to grow

About the Role:

Vercel is hiring a Field Marketing Manager to play a foundational role in driving awareness and consideration for our product among enterprise companies through events (virtual and in-person).

In this role, your mission will be to accelerate the impact of our sales team with field marketing tactics, demand gen campaigns and pipeline maturing programs. Day to day activities center around high-quality execution, identifying event trends for Vercel’s Pro and Enterprise audience, managing virtual and in-person events, and running campaign analysis. This role will partner with Sales, Demand Gen, MOPS and others across the organization.

Responsibilities

  • Collaborate closely with sales management, field sales, demand gen, content marketing, marketing operations, and creative to create and deliver integrated field events that tie back to Vercel’s near-term and long-term objectives.

  • Translate demand generation programs into events and experiences for Vercel’s audience, partner with engineering, product, sales leaders and external partners to develop content, develop promotional strategy with internal and external stakeholders to raise awareness and drive high levels of attendance and engagement.

  • Project manage and execute end-to-end event management - Manage contracts, communication, planning, logistics, and execution of events, including: trade shows, conferences, webinars, and quarterly team building activities.

  • Create and implement end-to-end campaign flow including audience segmentation, promotional strategy, and follow-up strategy.

  • Ensure that all event lead metrics are recorded and subsequent follow strategy is implemented.

  • Maintain a calendar of events and identify new event opportunities for the organization.

  • Act as the primary logistical support person for marketing events and trade shows. This includes shipping of materials, booth properties, graphics, computers, literature, promotional items, rental equipment, and tracking during transportation.

  • Educate internal staff on event responsibilities, task assignments, and equipment allocation to ensure alignment with department and company objectives.

  • Travel required (covid-permitting) 50% of the time

Benefits:

  • Competitive compensation and stock options

  • Inclusive Healthcare Package

  • Flexible working style - 100% remote, with teammates located throughout the globe 

  • Learn and Grow - we provide mentorship and send you to events that help you build your network and skills 

  • Unlimited PTO - 4 weeks recommended per year. Take time when you need it. 

  • We will provide you the gear you need to do your role, and a WFH budget for you to outfit your space as needed

Vercel is committed to fostering and empowering an inclusive community within our organization. We do not discriminate on the basis of race, religion, color, gender expression or identity, sexual orientation, national origin, citizenship, age, marital status, veteran status, disability status, or any other characteristic protected by law. Vercel encourages everyone to apply for our available positions, even if they don't necessarily check every box on the job description.

Perks

  • Generous Gear Credit
  • Unlimited PTO
  • Stock Options
  • Work Remotely

Apply Now

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